Newstead Makes The Cut With Tommy Gun’s
4 July 2018
"It’s important that local support local..."
We’re thrilled to announce a brand new partnership with Tommy Gun’s Original Barbershop.
The partnership will see a true barbershop quartet with three of our canned beers along with our apple cider ranged exclusively at all seven Tommy Gun’s locations throughout Queensland for customers to enjoy while having a trim. Fringe benefits?
Newstead Brewing Co’s Brand & Marketing Manager, Darren Magin, suggests that the synergies between the two businesses was a big attraction in joining forces, “Knowing and understanding the family values behind the Tommy Gun’s brand was key for Newstead when initially discussing the partnership. Newstead is a small family business and there was an instant bond with Tommy Gun’s.
To see our beers and cider in the hands of Tommy Gun’s customer base gives us a real buzz. I’m confident that many may have already heard of Newstead Brewing Co but now they have the opportunity to drink one during the amazing experience that these barbershops provide.”
Having participated in a ‘Beers, Burgers, Bants & Barbers’ event at a Tommy Gun’s shop recently, Darren added that Newstead Brewing Co are relishing the opportunity to do more surrounding beer education in stores, “We (Newstead) jumped at the chance to execute some simple beer education through sample tasting with Tommy Gun’s at Garden City. The evening was a huge success which combined casual food and of course the chance to chat to the barbers. There’s always room for learning especially where beer is concerned and in particular when Newstead is exposed to new customers.”
Tommy Gun’s Marketing Manager, Roxy Diversi, was equally happy to see Newstead’s cans grace the barbershop chain’s fridge shelves, “As a Brisbane based brand, Newstead Brewing Co was the perfect fit for Tommy Gun’s. Their diverse (and equally delicious) range of beers and ciders meant that our customers can have a variety of choice when selecting their complementary beverage with a service.”
Ms Diversi added, “It’s important that ‘local support local’. We are proud to support Newstead Brewing Co. and stock their beers in the hope that we can grow and create brand awareness together.”
Our 3 Quarter Time Session Ale, The Mayne Thing Golden Ale, Out & a Bout Pale Ale and Johnno Apple Cider are now all available to customers in these Tommy Gun’s locations: Westfield North Lakes, Sunshine Plaza, Westfield Chermside, Grand Central Toowoomba, Pacific Fair, Westfield Carindale and Westfield Garden City. When you get there, tell ’em we sent you. Head to the Tommy Gun’s website for more info on each barbershop.
To celebrate our partnership, we’re giving away a Newstead Brewing Co/Tommy Gun’s prize pack worth $200 to one lucky Instagrammer. All you’ve gotta do is go get a haircut or some beard love at a Tommy Gun’s (obviously), grab a Newstead can and Insta the hell out of it. Make sure you tag both @newsteadbrewingco AND @tommygunsaus and we’ll pick a winner on Friday 31st August. We’re confident it’ll be a close shave.